Typography/ Final Compilation & Reflection Task 4

17/12/2024

17.12.2024 –22 .12.2024 / Week 13 – Week 14

ZHOU YUTONG/ 0378676

Typography / Bachelor of Design (Honours) in Creative Media

Exercises :Task 4  Final Compilation & Reflection Task 4

INSTRUCTIONS


TASK 1/ Exercises

23.09.2024 – 28.10.2024 / Week 1 – Week 5

Exercise 1—Type Expression
Fig.1.1FIg.Four designs were selected (31.09.2024)     

Fig 1.2 Type Expression (PDF) (31/09/2024)

Fig 1.3 Dynamic Fonts (PDF)(5/10/2023)

Exercise 2—Text Formatting
  FIg. 1.4 Text Formatting Final (JPEG)(31.10.2024)

 FIg. 1.5 Text Formatting Final (PDF)(31.10.2024)
Fig 1.6 Text Formatting Final with Grid (JPEG), (31/10/2024)
Fig 1.7 Text Formatting Final with Grid (PDF), (31/10/2024)


FINAL Text Formatting Layout

HEAD LINE
Typeface: ITC New Baskerville Std

Font/s: ITC New Baskerville Std

Type Size/s: 72 pt
Leading: 60 pt
Paragraph spacing: 0

BODY
Typeface: ITC New Baskerville Std

Font/s: ITC New Baskerville Std
Type Size/s: 14 pt
Leading: 14 pt
Paragraph spacing: 0 pt
Characters per-line: 57
Alignment: left justified

Margins: 20 mm top, left + right + bottom
Columns: 2
Gutter: 10 mm

Task 2 Typographic Exploration &Communication  
28.10.2024 –4 .11.2024 / Week 6 – Week 7
Fig 2.1 Task 2 Final Outcome (JPEG)(31/10/2024)
Fig 2.2 Task 2 Final Outcome (PDF) (31/10/2024)
Fig 2.3 Task 2 Final Outcome with Grid/ Baseline (JPEG) (31/10/2024)
Fig 2.4Task 2 Final Outcome with Grid/ Baseline (PDF)(31/10/2024)
HEAD
Font/s: Univers LT Std Bold 
Leading: - 
Type Size/s: 240pt (a)119pt (<0DE)/ 90pt (T0 BU1LD 0N AND L1VE BY)/ 10pt (Headline)
Leading: -
Paragraph spacing: - 

BODY
Font/s: 
Univers LT Std Bold (Body Text)/ (Heading)
Type Size/s: 11pt (Body Text)/ 14pt (Heading)
Leading: 11.5pt (Body Text)/ 13.5pt (Heading)
Paragraph spacing: 11.5pt
Characters per-line: 60

Margins:  10 mm top, 10 mm left + 10mm right + 10mm bottom
Columns: 4
Gutter: 4.223 mm
Task 3  Type Design & Communication 
5.11.2024 –17 .12.2024 / Week 8 – Week 12

Fig 3.1 Ignite Regular screengrab on FontLab(15/12/2024)
Fig 3.2 Final Type Construction(JPEG)(15/12/2024)
Fig 3.2 Final Type Construction(PDF)(15/12/2024)

Measurements

  • Ascender:688 pt
  • Cap Height: 602 pt
  • X-height: 500 pt 
  • Descender: -176 pt


Fig 3.4 Poster BLACK (JPEG) (16/12/2024)
Fig 3.5 Poster BLACK (PDF) (16/12/2024)

REFLECTION:

Experience:The tasks we did were: designing words, designing covers, designing fonts, designing posters, from the initial use of ai and id, to mixing them, it was an interesting process, when designing dynamic words, I think the interesting step is to design the changes in line with the meaning of the word, this is a great test of the imagination of the design, the same way I feel that it came out very well, but the same way, I often suffer from I often get anxious when I run out of inspiration, and then late at night I get a sudden burst of inspiration, and the excitement and anticipation of conceptualising the idea is also impressive.Technical challenges such as difficulties in operating the software, working through technical details, and constantly learning new techniques and tools.

Observations:I always have unexpected sources of inspiration in design, for example, when I shop in shopping malls, I see a lot of designs unintentionally, such as a TYPO shop in Sunway Pyramid, which has a lot of wonderful small objects, the design possibilities in simple things are also amazing, such as the patterns on the cups in the shop, notebook cover designs, a pen has a different design, the technical level: the unexpected use of tools The teacher will often give you the basics of how to use a tool, but in practice, you will be able to discover other ways of using it.

Findings:I am very grateful for these weeks of learning, my way of thinking has been upgraded, aesthetic ability has been improved, the process of practice is also a creative thinking training, I quickly learnt new tools and improved my ability to solve complex problems, the joy of creation is extraordinary, the ability to find beauty is valuable, I firmly believe in the concept of changing the world by design!











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